Aim for something short and memorable
Choose a domain that is easy to say out loud and straightforward to type. Avoid unnecessary hyphens, awkward spellings and numbers where possible.
Check availability and brand conflicts
A free domain is not necessarily a safe brand name. Check existing businesses and trademarks before you commit to printed materials or signage.
Buy it in your own name
Use a registrar account and recovery email that you control. Keep your renewal reminders and payment details up to date. A web developer can help with technical DNS changes without becoming the owner.
Think about email before changing DNS
If you already use a business email address on the domain, changing nameservers or DNS records without checking mail settings could interrupt email. Tell your web developer before making changes.